This is what I found from my interviews:
Who: The people outside of my boundary share something with
the people inside of my boundary; they obviously all need water to survive, and
they need the water to be of high enough quality so that they aren’t exposed to
certain health risks. The thing is, the people outside of my boundary don’t
have issues finding this clean water. They are lucky enough to live in an area
where high-quality water is easily accessible from their home.
What: Most people can agree that clean-drinking water is
unlike any other need in terms of importance and magnitude. We need to drink
water in order to survive; you can’t say that about many other “needs”.
Why: The underlying cause behind the needs of the people
inside of this boundary vs. the needs of this people outside of this boundary
all has to do with where/how someone lives. People that live in areas where
pollution is especially high and water-quality is especially low have this
unmet need for easily-accessible clean drinking water.
Inside the boundary:
Who is in: People
in the United States that live in an area where water quality is low
What the need is: They have limited access to
clean water because water filters in the home from a fridge, Brita, etc., are
not strong enough to take all harmful chemicals out of the water. They need
easily accessible- high quality drinking water.
Why the need exists: Increased pollution is causing these low levels
of water quality.
Outside the boundary:
Who is not: People in the United States who already have
easy access to clean drinking in their home.
What the need is not: The need is not a material item, or
something that will simply make their day-to-day lives easier. It is something
that is crucial to the health and survival of the people with this need.
Alternative explanations: People that don’t currently have
this need are lucky enough to live in an area where the water quality is high
enough so that they can safely drink water from their home. These people do not
need to take any extra steps to access clean drinking water.
Hi Julia I think the opportunity that you found is so amazing. Clean filtered drinking water is definitely something that not all countries and individuals have access too because of money and limited resources. Furthermore, the summaries from your interviews show that you learned a lot from them and really went into depth on each of your points. Also, it is great that you found those inside and outside your boundary to make sure that the opportunity you found did have enough people to still be seen as an opportunity. Furthermore, those who are currently outside the boundary of filtered drinking water may one day be in need of filtered drinking water if they decide to go to another under developed country. I think overall your opportunity is a great idea and I am hopeful that there will be a great deal of success. Your post was great and there were no grammatical errors overall.
ReplyDeleteHi Julia! First of all I really like how you formatted your response. It is simple to read and you can follow the main points very well. I also think you did a very good job at outlining who is in and not inside your boundary. I think with a business like your's it would be very beneficial to run an information campaign in areas with poor drinking quality in order to gain new customers.
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